Is event planning sitting squarely on your shoulders? There’s so much overload at this time of year – most suppliers are stretched and event expectations are set high.
This is where a little professionalism goes a long way. When you enlist a reputable event management company, you are tapping into knowledge, relationships and experience that take your event so much further than DIY can.
Why it’s so important to get it right
According to 2018 figures from Bizzabo, 41% of marketers believe that events are the single-most effective marketing channel over digital advertising, email marketing and content marketing. In addition, 81% of marketers say live events will become increasingly important to their organisation’s success in the future.
These statistics show that events are growing and if leveraged right, they can meet and exceed company objectives.
The advantages event management companies bring
There are often concerns that event management companies cost more than DIY. While there of course an upfront cost, in the long run, a professional event company will actually save you money.
They have done all the price shopping for you, and found the highest quality suppliers, saving you hours of legwork and negotiation. Leveraging their relationships, they can help you get better deals on big ticket items like the venue, catering and entertainment.
Event management companies also know how to create exclusivity and urgency around events, from limiting the number of invitations to engaging entertainment with the wow factor.
Choosing the best event management company
The best event management companies will sit down with you, set your objectives and expectations for the event, and tailor a personalised experience for guests to ensure your event stands out in a crowded calendar.
So to reduce costs and make your event really shine, enlist an experienced company that understands how to pull an event together. We’d love to hear from you – contact us today.