It’s no secret that this is a crazy time of year for events! At Solution Entertainment it is Christmas Party madness and we’re loving every second. We’re working on national and international end-of-years events for major corporations as well as bespoke events for smaller clients. They are all challenging and exciting in their own way and we can’t wait until the guests are able to see what we have planned! We also look forward to our annual Myer contract, so if anyone on the naughty list needs us to put in a good word with Santa, we’ve got a direct line. (We book every Santa Claus, Mrs Claus and Santa Helper in over 47 stores!)

Straight from the races where we booked heaps of the entertainment in the Birdcage, into Christmas and already planning for the Grand Prix and Australian Open…but WHY? Is it all just about throwing a massive party? It’s actually not about the party itself at all. It’s about showing staff that you’re invested in them. Whether it’s sending staff to the races to network or throwing an awards night, the impact for employees is huge. We have retail clients who throw late November functions heading into the busy Christmas period and it’s phenomenal to see how staff morale goes up. It’s a way to show appreciation for hard work over the year and to inspire people for the year ahead. And it’s amazing to be a part of that transformative experience.

One of the first questions I ask a client is about the ROI they’re looking for. What is the objective of your event? Activations for the public are based on branding and prospects, internal events are measured by staff morale. High end, bespoke events are based on engagement. That’s what I love about the industry, it allows you to create an experience based on an objective, and making that objective come to life to have guests ‘feel’ what you are trying to achieve. Conversely, the opposite is also true. A company who doesn’t invest in these sort of events runs the risk of staff having low morale and falling behind the competition. It’s not about the size and cost of an event. It’s about the intention and thought behind it.

We love working with clients that are trust us with their vision and let us push the boundaries. This year, Chemist Warehouse has a “Chemchella” theme with national appearances by Fatman Scoop, Ruby Rose, Havana Brown, Peking Duk and a heap of other local talent! We can’t wait. But it’s not just about securing the big names. The key to a successful and well received event is to avoid a cookie cutter approach. Think about what your company is really about. Think about your culture and what your business stands for. It’s about using a surprising venue or a DJ with a sax instead of a boring corporate band. Use signage that reflects your business and pick an on trend theme.

And of course, engage experts to make sure you’ve got everything covered!

4 Entertainment ideas for Corporate Events / Solution Entertainment
Brad Hampel

4 Entertainment ideas for Corporate Events

Are you stuck on entertainment ideas for corporate events? It’s easy to rely on a splashy five-star venue and classy catering to make your event a success. But guests also look forward to some fun and entertainment – especially if it’s interactive! Here are four fun entertainment ideas to consider for your next corporate event.

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Creative Corporate Event Ideas to Add the X-Factor / Solution Entertainment
Brad Hampel

Creative Corporate Event Ideas to Add the X-Factor

Event concepts are growing bigger and bolder. But it doesn’t always take a massive budget to achieve success. Here are a few creative corporate event ideas to suit a range of styles and spending points. Instagrammable spaces The more appealing the space, the more content it will generate. It isn’t rocket science that guests will

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Corporate Events: 6 Quick Tips to Attract a Crowd / Solution Entertainment
Brad Hampel

Corporate Events: 6 Quick Tips to Attract a Crowd

There are many types of corporate events, from black tie parties to retreats, and product launches. If you want to create a sell-out event, a few basic principles apply, whether you are throwing a cocktail party or a corporate lunch. Firstly, attracting a crowd comes down to marketing, which is inclusive of everything you do

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How to Find the Best Event Company for a Product Launch / Solution Entertainment
Brad Hampel

How to Find the Best Event Company for a Product Launch

You’ve created a product, and now it’s time to launch it to the world through the best event company you can find. A launch event is an opportunity to give your most dedicated customers and community a VIP look into your latest offering. It can create buy-in, media coverage and social proof to push your

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Team Building Events that Create Cohesion and Connection / Solution Entertainment
Brad Hampel

Team Building Events that Create Cohesion and Connection

If you have a brand new team and want to break the ice, or your existing guys need a little more encouragement to work together, it might be time to plan a team building event. Team building events are an excellent bonding activity to create a deeper purpose aligned to brands. How team building events

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Five event management agency tips you need to know now / Solution Entertainment
Brad Hampel

Five event management agency tips you need to know now

Planning an event can be complex.  There is a lot to consider, evaluate and articulate, and teamwork is critical. Because we do this often we have robust and time tested processes in place which make events much easier to manage.  Diving straight into an event without properly defining the goals of the event can lead

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