Our Blog

There are many types of corporate events, from black tie parties to retreats, and product launches. If you want to create a sell-out event, a few basic principles apply, whether you are throwing a cocktail party or a corporate lunch. Firstly, attracting a crowd comes down to marketing, which is inclusive of everything you do

You’ve created a product, and now it’s time to launch it to the world through the best event company you can find. A launch event is an opportunity to give your most dedicated customers and community a VIP look into your latest offering. It can create buy-in, media coverage and social proof to push your

If you have a brand new team and want to break the ice, or your existing guys need a little more encouragement to work together, it might be time to plan a team building event. Team building events are an excellent bonding activity to create a deeper purpose aligned to brands. How team building events

Planning an event can be complex.  There is a lot to consider, evaluate and articulate, and teamwork is critical. Because we do this often we have robust and time tested processes in place which make events much easier to manage.  Diving straight into an event without properly defining the goals of the event can lead

Corporate event audiences are a tough crowd. Improved event production practices and ever-changing technology has ramped up the event experience for attendees. Minds have been blown. They’ve seen it all and heard it all. So how do you take your corporate event to the next level and make sure yours is the one everyone is

We’re often asked how did that crazy idea turn into reality? We know that sharing is caring so we’ve opened our Pandora’s box of event tricks to share some of our industry secrets with you. A business event is an event that has a strategic business objective attached to it (often this is measured by